Produced with the objective of creating scientific awareness among the young generation and thus establishing the new dimensions of sale on the basis of tremendous popularity of the books like ‘ 101 Science Games’ , ‘101 Magic Tricks’ & ‘101 Science Experiments etc.


Author and Artist

IVAR UTIAL  has a natural credit of taking birth at the holy city of  ALLAHABAD ( U.P.),  known world over for generating high class intellectuals, politicians & creative personalities.


Maintaining Indian family traditions,  though studied at the paternal track of Engineering but as greatly inspired & impressed by talented and learned AMMI (as Ivar Utial used to address his mother ) abandoned the technical field totally to jump into the fascinating world of creative writing and painting.


Assessing the scarcity of educative scientific literature for children especially  for those hailing from poor background or interior parts of the country, the books written by the author in early stage fetched such an overwhelming response that affirmed his determination of sticking to the profession of writing children books.


Having a technical background and  ability to draw and paint helped the publishers a lot to get the assignment not only conveniently & more accurately done but also resulting the publications into a sure grand success.


Born on August 10, 1947 and brought up as


was when first time offered  to write books for children on a subject as interesting and amazing as Magic, not finding worth to be directly associated with it, the young talent acrobatically reversed  the spelling  of his name and thus IVAR UTIAL came into existence in the year 1981.









































































Out of these 73 books in Hindi and English, some have been translated into Telugu, Bangla, Assamese & Kannada. Beside these publications, thousands of articles have got place in reputed Journals and Children Magazines, sometimes continuously for months together.


Publishers of Ivar Utial’s Books are :

Pustak Mahal, New Delhi 110002, Diamond Pocket Books, New Delhi-110020, Manoj Pocket Books, New Delhi 110084, Kitab Ghar, New Delhi-10002, Indraprasth Prakashan, Delhi-110051, Children Book Trust, New Delhi-110002, National Book Trust, New Delhi, Publication Division, New Delhi.


































Designed Interiors of Indian Pavilions at International Trade Fair, Pragati Maidan, New     Delhi continuously for several years.

Illustrations, cover designing & layout work for publications and magazines.

Designing of trophies, cups, mementoes and souvenirs specially for defense services & educational institutions viz. Designing of ‘Children Literature Award 1992-93’  NCERT., New Delhi.

Created greeting card designs and supplied  Hand Painted cards against export requirements.

For a full decade worked and experimented with Batik medium. Participated in several group shows with its paintings and  arranged first ONE MAN SHOW at Triveni Kala Sangam, New Delhi in the year 1976.

Participation at World Trade Fair, New York, U.S.A. with Batik Paintings representing Indian Traditional Art through  D.S.I.D.C., New Delhi in the year 1976.
















Phone 0581-2431955    M.  09456670808


Email Id :  gyashim@gmail.com





(130x85 cm)


(55x125 cm)


(100x75 cm)


(215x75 cm)

Contact :


Phone 0581-2431955    M.  09456670808

Email Id :  gyashim@gmail.com





2 अप्रैल 2012

आज के इस महत्वपूर्ण दिन पर हमें कम से कम यह विचार ज़रूर करना होगा कि पुस्तक शब्द का अर्थ कहीं केवल पाठ्य पुस्तकों में ही समाहित हो कर तो नहीं रह गया है? दिन प्रति दिन पुस्तकें और पत्रिकाएं कहीं हमारे जीवन से दूर तो नहीं होती जा रही हैंआम तौर पर समाज के लिए  उपयोगी एवं ज्ञानवर्धक पुस्तकें आज तो बाज़ार में आसानी से उपलब्ध हैं और ही इनकी उपलब्धता की सूचना का ही कोई माध्यम बचा है, जिस के सहारे इन् तक पहुँचाने की संभावना बन सके.

शराब के ठेके खुलवाने की फ़िक्र प्रशासन को रहती है , लेकिन पुस्तकालय से चूँकि किसी तरह की  राजस्व की प्राप्ति कि आशा नहीं की जा सकती अत इस ओर उसका ध्यान जाये भी तो क्योंसमाज के वास्तविक उत्थान के लिए वैसे भी सिर्फ सरकार की ओर ही देखा जाए- यह जायज़ नहीं, बल्कि हमारी ओर सर कुछ ऐसे ठोस प्रयास होने चाहियें जो पुस्तक-पाठक के बीच की खाइ को पाट सकेंकम से कम बच्चों के क्षेत्र में तो यह बहुत ही ज़रूरी है. ऐसे में बच्चों को पुस्तकों के करीब लाने कि जगह ऐसी पुस्तकों को इन् बाल-पाठकों तक पहुंचाने का हमें प्रयत्न करना होगा जो सुंदर और सुग्राह्य होने के साथ-साथ बच्चों में संस्कार, संयम और सुचेतना का संचार कर सकें, इन् में ज्ञान और आत्मविश्वास भर सकें ताकि कम से कम आनेवाले भारत के समाज कि तस्वीर तो पूरी तरह ऐसी हो सके जैसी हम देखना चाहते हैं .

अंतर्राष्ट्रीय बाल-पुस्तक दिवस के अवसर पर आइये आज हम यह निश्चय करें कि अपने-अपने स्तर पर इस दिशा में  सच्ची भावना के साथ प्रयास  शुरू करेंगे और अगली पीढ़ी को संस्कारित एवं सच्चे अर्थों में शिक्षित बनायेंगे.

–आइवर यूशिएल 

लोकप्रिय बालविज्ञान लेखक   


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Mission :

Popularization of Science among children.

Motto :

To cultivate reading habit and to create deep love for books in the new generation

Writing Style :   

To transfer knowledge in the sugar coated form so that the young readers may grasp it with dainty  feeling.

Concept :

Science and Math are not merely classroom subjects. These are actually essential parts of our life so both must be taught with practical examples in a very interesting, entertaining and simple manner.

Desire :

If not in each locality then at least in every city there should be a ‘Recreation Centre’ for children   where they can quench their creative thirst.

Expectation :

Looking forward for opportunities through which a lot more could be done for the young generation in    the field of not only writing and illustration but also with other medium like audio-visual etc.

Experience :

Editorship of the country’s first Children’s Hindi weekly feature agency GYASHIM, for   almost a decade.

Dream :

To publish a well designed and fully illustrated Science Magazine for teenagers at a very   nominal price.

Achievement :

More than 60,000 letters as fan mail of children from all over the  country.

Award and Prize :   

Interestingly, so far not even one.